In this article, the author begins with a personal
experience, establishing ethos, by using his niece as an example. He lists the
contributing factors that she has to consider for selecting a college which
transitions into his main argument. His argument is that one should not necessarily
pick a certain college for its reputation or because it happens to be party
school. People should choose their college to expand their boundaries and
discover new aspects of life in which might not be what is comfortable for
them. Just like his message of pushing boundaries, the author uses informal syntax
(contractions) and constantly addresses the reader by using both first person
and second person points of view, “you, you’re”. Most established writers tend
to write in third person, as it is traditional and formal, but he goes beyond
the typical way of writing and disregards those walls. The author applies
pathos the most, being very specific in his intended audience and appealing to
them in a way they would understand. The intended audience is high school
students who are a bit lost with the college process. He relates to them by separating
himself as a parent since students already have their own parents telling them
what to do. He never mentions any children of his own, but instead talks about
his nieces and nephews. Also with the relaxed writing style, the audience does
not feel like they are being lectured by a teacher. With his effective use of
pathos, ethos, and small dosage of ethos, the author creates an article that is
high school student friendly, so they will actually take away a message from
his article.
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