Sunday, February 10, 2013

Agriculture

An article by Diana Prichard discusses gender discrimination in the agricultural workforce. The article begins with an abundance of ethos from the author, in which she establishes herself as a credible source   when she tells the story of a situation in which the author was faced by gender discrimination. the article then transfers into how gender discrimination in agriculture is present in modern day society. Prichard references a commercial advertising Ram Trucks in this years 2013 Superbowl, and how only a small selection of diversity among farmers was represented in the ad. Following the example, Prichard uses a healthy amount of logos as she regurgitates percentages of ethnicities and gender division within the agricultural world. Prichard proves that despite an outrage at the unequal representation of diversity within the Ram Trucks ad, the actual real life percentages and the percentages of minorities represented in the commercial are actually quite accurate. The article then surprises readers by defending the advertisement which readers had previously thought to be inaccurate, and states that society should refrain from criticizing the accurate commercial, and rather work toward changing the inequity among farmers, since it is quite obviously something many people in the industry are ashamed of.

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